
Our Work >> Case Studies - Hillrich
Case Studies - Business Branding: Hillrich |
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Glo creates dream brand for Hillrich |
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| Glo Deliverables: New corporate identity, Stationery, website | |
| Who’s the client? | |
| Hillrich connect people and businesses with each other through specific, bespoke B2B events, seminars, conferences and exhibitions. | |
| What was the brief? | |
| Hillrich were planning a brand new, exciting business to business exhibition and conference “DreamStart” which was to be held at the Royal Armouries in Leeds in 2008. Featuring names including Rachel Elnaugh and Michael gerber the event was to be inspiring for entrepreneurs, business start-ups and established companies alike. DreamStart Conference & Exhibition 2008 was to be the first event of its nature in Yorkshire. Hillrich needed a suitable identity which would accurately represent them with their target audience to gain interest in the event in order to make it a success. They also needed a website which was to be the main hub of promotional activity prior to the show. |
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| What was Glo’s Solution? | |
Glo worked closely with Hillrich to create a brand identity based on the brief. The design we developed was strategically aligned with the DreamStart values and objectives; a slick, polished, high quality and professional image which symbolised the new start-up companies the event was to both attract and represent. “Superb in every way. We utilised Glo for our branding and were so impressed with the results that we commissioned them to develop our website. Again, total quality in all aspects…it is a pleasure working with them. I can’t recommend them highly enough.” |
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