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Our Work >>  Case Studies - Hillrich

DreamStart logo


DreamStart

DreamStart advert

DreamStart website

DreamStart advert

 

 

Case Studies - Business Branding: Hillrich

Glo creates dream brand for Hillrich

Glo Deliverables:  New corporate identity,  Stationery, website
Who’s the client?
Hillrich connect people and businesses with each other through specific, bespoke B2B events, seminars, conferences and exhibitions.
What was the brief?
Hillrich were planning a brand new, exciting business to business exhibition and conference “DreamStart” which was to be held at the Royal Armouries in Leeds in 2008.

Featuring names including Rachel Elnaugh and Michael gerber the event was to be inspiring for entrepreneurs, business start-ups and established companies alike.

DreamStart Conference & Exhibition 2008 was to be the first event of its nature in Yorkshire.
Hillrich needed a suitable identity which would accurately represent them with their target audience to gain interest in the event in order to make it a success. They also needed a website which was to be the main hub of promotional activity prior to the show.
What was Glo’s Solution?

Glo worked closely with Hillrich to create a brand identity based on the brief. The design we developed  was strategically aligned with the DreamStart values and objectives; a slick, polished, high quality and professional image which symbolised the new start-up companies the event was to both attract and represent.

We rolled the theme out across their stationery and developed a website for the event which we managed and updated for Hillrich; leaving them free to get on with organising the event.

The event was a roaring success  with 24 seminars, 75 exhibitors and 900+ delegates. Feedback was tremendous from all those involved. Here’s what Danny Matharu, MD of Hillrich Ltd had to say about working with Glo;

“Superb in every way. We utilised Glo for our branding and were so impressed with the results that we commissioned them to develop our website. Again, total quality in all aspects…it is a pleasure working with them. I can’t recommend them highly enough.”


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